Style guide

Kids spring and summer 2017 fashion guide – tips and trends

The style guide is here for children’s spring and summer fashion 2017! First we’ll take a look at top runway brands to see what the trends are, then see how the budget-friendly stores are doing with it. Finally, we show you actual examples of top trends done well by children’s clothing stores. More

Breaking news

Breaking news: Gymboree releases Peter Rabbit collection for spring

In breaking news, Gymboree has announced its Peter Rabbit collection in time for this spring and Easter 2017. This collection features soft pastels, preppy styling and of course the timeless appeal of playful character Peter Rabbit. Here we take a peek at some of these items for you. More

Sophias Style

Behind the scenes at Sophia’s Style children’s store

Today we’ll take an exciting sneak peek behind the scenes at Sophia’s Style, a children’s shop here in the US. What is it like behind the scenes in children’s clothing? We were fortunate enough to be able to reach out to Valentina Chiriacescu, the Children’s Fashion Manager at Sophia’s Style. Read on to get the inside scoop! More