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Good news: you don’t have to break the bank to purchase a great jacket for your child. Even if it doesn’t snow where you live, your child still needs a jacket for those colder days. There are several great choices for where you can get this; all are stores at which I’ve personally shopped at before.
1. OshKosh B’Gosh
OshKosh B'gosh has an excellent range of jackets, from lightweight rain-resistant wear through to heavyweight snow jackets. Their lightweight and midweight jackets are a lot cheaper than you would think, but be warned that the snow jackets are pricey. It’s definitely worth checking out OKBG, as they often run markdowns that can leave a midweight jacket at a price similar to those at big-box stores.
Pros: Good range of jackets; all are designed with both practicality and style in mind. Excellent quality and brand-name recognition factor.
Cons: Heavyweight snow jackets can be quite pricey.
2. Old Navy
Not everyone thinks of Old Navy first for outerwear, yet they have a range of children’s outerwear. I’ve had an Old Navy jacket be handed down and worn by my two boys for over a year each, and it still looks great.
Pros: Attention is paid to trends and styles.
Cons: Unlike the other stores mentioned here, this is not the best place for a heavy winter jacket. If it snows where you live, you’ll probably want to look elsewhere.
3. Columbia Sportswear
Columbia has an excellent reputation for their stylish yet rugged outdoor wear. Although their adult's clothing can be a little pricey, their children's winter jackets can be surprisingly affordable, especially if you get it on sale.
Target is a decent option for children’s jackets; you can almost always find the type of thing you’re looking for. It is not my favorite place for just one reason: Target is everywhere, so odds are that some other kid in your child’s classroom will have the same jacket if you buy one from there.
Pros: Good selection; low price point.
Cons: Other kids might also have the same jacket from there.
You can find a fantastic range of children's jackets at Amazon.com. Whether you’re looking for rain jacket for when your kids are waiting at the school bus stop, or a serious snow jacket, you’ll find it at Amazon.
Pros: Best selection of jackets around.
Cons: It can take ages to wade through the many results looking for what you need.